If you’re anything like me, you might have just seen the “quizlet” bill coming your way. It’s a piece of legislation that was introduced in the Senate in December of…

the first step in the marketing process is to understand what your audience is looking for. The questions you need to ask yourself include: are they looking for new ideas?…

In marketing it is not the end or an end, but a beginning. Yes, marketing is the process of figuring out exactly what we want to achieve, what we will…

The word transformation itself is derived from the Latin word trans-it, which means “to move” and “to change.” From this comes the idea that you can transform your life by…

The "T" in "tg marketing" stands for "transparency," because it means that the marketing messages and activities that are going on within a company are being more openly presented to…

In the simplest of terms, integrated marketing communications (IMC) is the art of combining messages from various media into consistent messages for maximum effect. This can be achieved through the…

The role of marketing intermediaries is to be in the middle of the negotiation process and help the company achieve its goals. The role of marketing intermediaries is to help…

There is nothing more frustrating than having an ad that is out of sync with your brand. The very act of putting it out there is another way to create…

When it comes to marketing, I think it’s good to have a few tricks up your sleeve. C’mon, you’re not a millionaire. You’re a mere mortal. What is good marketing?…

With a few clicks, you can start to create a brand new one of your own. If you don’t know what you’re trying to do, don’t hesitate to reach out.…