Nike's Id Program is a marketing strategy that Nike uses to get its customers to purchase a specific product. Nikes Id Program is a marketing technique that allows Nike to…

I recently had the opportunity to speak with a representative from a garden center in the Midwest. I asked her what she thought was the most important thing to consider…

It seems my personal life is a bit more complicated than what I would like to make it. I have a lot of people who are very supportive of my…

“In marketing, an ad campaign is an endeavor that involves the planning, design, and creation of a message, message planning, and message design. The concept of the marketing concept has…

I’ve said it before, but I’ll say it again. You’re not going to use it once you see it. That goes for any marketing tactic that makes you feel really…

The fact is that the majority of our thoughts and actions are on autopilot. This isn’t necessarily a bad thing either. Our habits, routines, impulses, and reactions carry us through…

For the past few years, I have been working with a professional who specializes in gourmet express marketing. Her company, Blue Skies Catering, offers a variety of services, ranging from…

I’m not talking about the ability to “buy” your new home or build your new business. I’m talking about the ability to create your business, increase your customer presence, and…

Marketing is a great way to get a little bit more out of a situation than just changing your mind about it. It’s the kind of thing that makes you…

You know how you’ve always wanted to go to the beach and you saw this sign in a restaurant? It said “the best place to go is at home,” and…